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Sports Business
Chelsea FC Training Kit Wear to be Sponsored by Trivago
Trivago Becomes Chelsea Football Club's Official Training Wear Partner
UEFA Champions League finalist and Premier League club Chelsea has agreed and signed a deal with Trivago making the…
Inter Milan About to Close $336 Million Bailout Deal With Oaktree
Oaktree Capital are about to get a minority stake in FC Internazionale Milano for €275 million ($336 million).
US Private Equity firm Oaktree Capital Group is all set to buy a minority…
Sky Italia Secures Serie A Live Broadcast Rights for €262.5 Million
Sky Italia has secured rights to broadcast the Italian football league Serie A live for a period of three years.
Italian football’s topmost league Serie A has accepted and signed a…
ESPN Signs $1.4 Billion La Liga US Broadcast Rights Deal Until 2029
American Multinational media broadcaster ESPN has announced in a statement that they’ve secured a deal with La Liga to broadcast the league’s matches in the United States. The American…
Nent signs five-year deal with Matchroom Sport across nine countries
Nordic Entertainment (Nent) Group is the leading streaming company in the Nordic Region. It has agreed a new five-year deal with Matchroom Sport. This deal has renewed their previously…
T Sports acquires broadcast rights to India cricket matches in Bangladesh
Along with Premier League 2021/22 season, T Sports acquires broadcast rights to India cricket matches in Bangladesh that covers 13 Test matches, 14 ODIs and 20 T20 matches.
T Sports, a…
Rugby Australia announces three-year naming rights deal with eToro
eToro to sponsor Rugby Australia: Rugby Australia has extended its deal with global multi assets company eToro. RA has signed a new three years deal with them. As per the new deal signed,…
Pfizer & BioNTech to donate COVID-19 vaccines for Tokyo Olympic athletes
Vaccine developers Pfizer and BioNTech are set to donate COVID-19 vaccines to athletes and officials involved in the preparation for the Tokyo Olympics after signing an agreement with the…
NENT acquires Formula 1 broadcast rights to strengthen Polish portfolio
The Nordic Entertainment Group (NENT) has acquired Formula 1 broadcast rights in Poland. This allows the company to grow their portfolio among Polish. The sport is itself is very popular in…
ServusTV to Broadcast WorldSBK for Two More Years
Austrian broadcaster ServusTV will continue to broadcast the FIM Motul World Superbike championship until 2022 across Austria, Germany and Switzerland.
Superbike World Championship is a…
Rangers extend 32Red shirt sponsorship with heightened exposure for Unibet
Rangers have renewed their 32Red shirt sponsorship and with the heightened exposure for the Unibet. 32Red shirt remained with them for eight years now and continued to sponsor them. To add…
FedEx Becomes UEFA Champions League’s Official Sponsor after Europa League
FedEx has now moved from being the official sponsor of the Europa League to the UEFA Champions League. The grandest show of European football gets another significant brand to its name.…